Andersen EV has unveiled its all-new A3, a designer EV charge point that features a wide range of new colour and finish options and a host of technological advances that will further simplify charging at home in a design-led package.
The front of the new A3 is 20% smaller than that of its highly successful sibling, the A2, which is the UK’s most popular premium home charge unit. As with the A2, the cable of the all-new A3 can be completely hidden away within the unit when not in use – a feature unique to Andersen EV products.
The launch of the A3 is being celebrated with a special-edition fascia produced by leading luxury automotive design house CALLUM Design, which is led by renowned British automotive designer and former Design Director at Jaguar Land Rover, Ian Callum CBE. The bespoke fascia is characterised by textured wood featuring patterns that play with the signature CALLUM tartan. The Cotswold Oak gives a tactile finish while the clean Andersen EV and CALLUM logos bring contemporary accents. This special-edition fascia marks the start of a new partnership between the two design-led brands.
The luxury A3 will offer an advanced solar feature that allows the user to directly manage the solar energy generated from panels fitted to their home and redistribute it to power their charging session. It also incorporates an updated version of the A2’s user interface with a more intuitive LED status indication, as well as a presence sensor, a convenience light located on the underside of the unit, and theatre lighting activated when lifting the lid to highlight the cable location and Andersen EV branding.
The A3 will sit at a lower price point than the Andersen A2 which will be retained. EV drivers can select the A3 unit to charge at 7kW with a 5.5m cable, while the existing A2 will charge at up to 22kW and can be specified with a cable up to 8.5m in length. To coincide with the launch, Andersen EV has expanded its colour range for both units to over 240 options.
Andersen EV unveiled the new addition to its product line during a launch event at the London Design Museum, where Ian Callum and David Martell, Andersen EV’s CEO, showcased the product and its CALLUM Designs fascia.
“The new A3 offers something entirely new in the domestic charge point sector, thanks to its compact proportions, premium-grade minimalist aesthetics and advanced technologies,” explains David Martell, CEO of Andersen EV. “We’ve launched the new charge point following the success of the A2 unit in the UK and to continue to show that technology can be complemented with outstanding design.
“It’s been a great experience to work with CALLUM Designs on the launch of the new ‘Andersen by CALLUM’ fascia, and our shared ethos of design-led luxury will see us bring further innovative collaborations to market.”
Ian Callum CBE, Director of Design at CALLUM Designs, adds: “As a design-led, British brand, CALLUM has a natural alignment with Andersen EV. We share the value that a functional product can also be beautiful and meaningful to the owner. The team has enjoyed creating the first of our bespoke fascias and looks forward to seeing them on the homes of Andersen EV customers.”
All Andersen EV charge points are hand-made in the UK using the highest quality materials and combine exceptional design with advanced electric vehicle charging technologies and smart features. Andersen EV is a recommended installer for Porsche GB and is JLR’s preferred charge point supplier in the UK.
Andersen EV has also unveiled a new brand identity that will be seen across the website, social media and all company communications.
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